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Top Resale Stats Based On Cities Across the United States

May 28, 2023

Do you align?

As a New Yorker, I like to think that diversity of interests abounds in my city. But in attempting to separate ourselves from other locales, certain uniformities often emerge, begging the question: are we different in the same way? Obviously, I’m generalizing here, but sometimes it can be comforting to know that like-minded individuals flock to the same regions. And let’s not forgo environmental factors—weather, lifestyle, etc., etc.—which streamline our manner of dressing. The RealReal’s Annual Resale Report revealed that cities’ residents are more alike than we think. We’ve asked them to pull stats across a range of the United States’ most populous cities. The results are highly satisfying—it’s like reading your latest horoscope or decoding your assigned enneagram.

#1 for Watches

Top Brands: Rolex, Patek Philippe, Cartier

#1 for Skirts

Top Brands: Prada, Marni, Chanel

#1 for Bangle Bracelets

Top Brands: Hermès, Tiffany & Co., Cartier

#1 for Day Dresses

Top Brands: Missoni, Pucci, Zimmerman

#1 for Evening Dresses

Top Brands: Gucci, Oscar de la Renta, Valentino

#1 for Moncler Outerwear

Top Brands: Moncler, Canada Goose, Burberry

#1 for Knitwear

Top Brands: Brunello Cucinelli, Loro Piana, Khaite

#1 for Stud Earrings

Top Brands: Tiffany & Co., Chanel, Dior

#1 for Gen Z Consignors

Top Brands: Gucci, Saint Laurent, Fendi

#1 for Highest Order Values

Top Brands: Chanel, Hermès, Tiffany

#1 for Cocktail Rings

Top Brands: Hermes & David Yurman

#1 for Hermes Scarves

Top Brands: #1 Hermes; runners up - Gucci + Louis Vuitton

#1 for Heeled Sandals

Top Brands: Louboutin, Bottega Veneta, Fendi

#1 for Mini Dresses

Top Brands: Balmain, Dolce & Gabbana

#1 for Casual Jackets and Lightweight Layering

Top Brands: Max Mara, Brunello Cucinelli

#1 for Vintage Tops & Jackets, Link Bracelets

Top Brands: Vintage Chanel, Prada, Gucci

#1 for Sunglasses

Top Brand: Saint Laurent

#1 for Pumps

Top Brands: Jimmy Choo, Valentino, Louis Vuitton

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